Affected by the international financial crisis, the demand for the lubricants market once shrank in 2009, and the sales situation became increasingly severe. In this regard, Kunlun Lubricant Northwest Company actively responded to, adhered to brand management, adopted an active and prudent marketing strategy, vigorously explored the high-grade lubricant market, sales staff to strengthen the OEM, large customers and end-user visits, combined with the actual situation of customers , Continuously improve service awareness and sense of competition, and promote customers to upgrade their products. Shaanxi Heavy Duty Truck is the second heavy truck manufacturer in China and the first in Northwest China. From January to October 2009, it produced 50,000 heavy trucks. At the beginning of the year, Shaanxi Heavy Duty Truck officially began production of Euro III heavy duty trucks. After obtaining this information, Kunlun Lubricants Northwest Branch immediately formulated a targeted market development program. Kunlun's excellent service and excellent oil quality guarantee And satisfactory after-sales service commitments have been recognized by Shaanxi Zhongqi. As early as May 2006, Kunlun Lubricant Company had frequent contacts with senior executives of Shaanxi Heavy Truck Automobile Co., Ltd. and established a strategic partnership between the two companies. The Lubricating Oil Company also held a seminar on technology, service, and quality in Shaanxi Automobile. For a long time, Kunlun Lubricants and Shaanxi Heavy Truck Manufacturing Company have maintained a good relationship of cooperation. Over the past few years, Kunlun has made significant contributions to the development of Shaanxi Heavy Duty Truck and achieved mutual benefits. This cooperation project has also been named the 2008 company-level VIC development first prize. At present, Shaanxi Heavy Duty truck loading oil has all used Kunlun oil to achieve 1,700 tons of loading oil (Kunlun oil), and the oil grade is upgraded from the original Tianhong CD 15W-40 to CF-4 15W-40 equipment. Vehicle oil.