In the first half of this year, sales of Ford Motor Company in China continued to grow steadily: the total sales volume of its branded products reached 172,411 units (including sales of Ford, Volvo and Mazda models), an increase of 21% year-on-year. Ford's single-brand segment produced a total of 103,698 passenger and commercial vehicles sold in the first half of this year, an increase of 15% year-on-year.
Ford Motor Co., a passenger car joint venture company, sold a total of 116,903 units in the first half of this year, an increase of 25% from the same period last year. According to the data released by the China Passenger Cars Joint Meeting, Changan Ford Mazda Motors ranks among the top ten domestic manufacturers in terms of monthly sales from January to May. In May, the chain's sales growth ranked fourth among the top ten manufacturers.
In the field of commercial vehicles, as an investment company of Ford Motor Company, Jiangling Motors Co., Ltd. sold 52,000 commercial vehicles in the first half of the year, an increase of 14% year-on-year, of which sales of the Ford Transit commercial vehicles increased by 17% year-on-year.
Changan Ford Mazda Motors has continuously introduced subdivisions to meet consumer needs, including Ford Mondeo - Safer Plus, Ford S-MAX 7-seat safety upgrades and five models. Ford Motors is also committed to expanding its sales and service network. At present, there are more than 300 customer service outlets covering the country.
Ford Motor will soon introduce the latest global small car, the new Ford Fiesta, to the Chinese market in the second half of the year. At present, domestic refined oil prices have reached a new high. Consumers are paying more and more attention to fuel economy when buying cars. The listing of the new Ford Fiesta is at the right time.
After the new Ford Fiesta is on the market, Ford’s product lineup in China will cover everything from small cars to MPVs and commercial light buses to better meet the diverse needs of consumers.